As products that include synthetic and potentially harmful products are being sentenced to the back aisle, it seems as though organic skin care products have finally made their way into the minds of the upscale designers.

Before this idea took off, organic skin care products were reserved for at-home remedies and the occasional brand name line that was recognized only by those who frequently visited their neighborhood health food store.

Recently, however, more upscale labels have recognized the value in eliminating the ingredients that consumers have begun to associate with red flags.

Some of these ingredients even sound offensive such as Benzalkonium Chloride, a highly toxic skin irritant (sidenote: dangerous through any orifice) which has been found in various hand, face, and mouth washes.

Yet others have been hiding behind innocent names such as Mineral Oil; a petroleum by-product that includes carcinogenic impurities which have been linked to cancer, and have been said to slow cell development resulting in premature aging.

Premature aging agents in anti-aging cream? My thoughts exactly.

Since the power of knowledge has resulted in consumers becoming downright ingredient-savvy, larger skin care corporations have picked up on to the idea that people are tired of clogging themselves up with these known-to-be-dangerous products.

As the first of her kind, the well-known designer Stella McCartney has introduced her "Care" skin care line, sold on her website as well as Sephora, that boasts about its exclusion of petrochemicals, chemical preservatives, and genetically modified ingredients.

Furthering its transition to eco-friendly, the bottles even have their own recycling program in which you send the empties back to where they came from.

At prices ranging from $35 to $76 for various products, Stella McCartney's "Care" is clearly at the higher end of the organic skin care market. This is especially evident when compared to products such as Doctor Bronner's liquid peppermint soap, sold at a whopping $14.99 per 32 oz bottle.

Yet, for those who are interested in the idea, but not in emptying their pockets, a more mainstream alternative has been offered.

On February 20th, Victoria's Secret launched their own organic 100% vegan eco-friendly collection called PINK BODY.

Similar to Ms. McCartney.'s approach, all of the ingredients are organic and eco-friendly as well as the packaging. Victoria's Secret has taken it one step further by guaranteeing that all of the products in this line are safe for Vegan consumers. The press release boasts that this approach to skin care is "All about finding ways to look good, feel good, and do a little good, too."

I think consumers can all agree.